OUR STORY

The story behind Happiness Co

The story behind Happiness Co is that it was inspired by the devastating loss of Julian Pace’s father, on Julian’s 21st birthday. Following this tragedy, Julian went down the wrong path. But after a few years, he wanted to change, because he looked at his friends and family, but especially his mum, and the pain and suffering he was causing them. He realised his pain was real, but his suffering was a choice.  He found happiness and wanted to create Happiness Co, focussing on – happiness - and to protect other families from pain his went through after the loss of his dad. The pain had created a dream for him. 

That dream (twelve years ago), was to be a founder of this company he called Happiness Co, representing hope and possibility for people.  A brand for people, and movement that matters. Happiness Co’s a way for Julian to give back spreading life changing messages he found effective in changing his life. His dad and his family’s why he chases dreams of becoming a leader standing for something. His losses are reasons he’s passionate about encouraging and supporting others to make changes in their lives.

Happiness Co took years of structuring, until January 2017, when Julian’s DREAM was born, with the backing of two of Julian’s best mates.  Designed as a social movement, empowering everyday people to change their own lives and the lives of those around them. Not only changing and helping many, but even saving them. 

Within the last seven years, Julian built his company, and found a ‘tribe’ – which he called Ambassadors, (where there are currently seventeen from all over Australia voluntarily working alongside him, coaching and mentoring clients, and assisting in the programs and workshops). 

These Ambassadors have similar vision, and dedication, that Julian can teach human behaviour and emotional mastery too and motivate them to help enrich more people’s lives.  Julian also employed staff with different expertise which expanded the business model allowing Happiness Co to branch out into helping schools and workplaces.

Happiness Co is an initiative and advocate for positive changes and increased awareness for issues of mental health, depression, loneliness, and unhappiness. 

Happiness Co is on a mission to impact people’s lives and encourage them to spread happiness and help make the world a better place.

With attempted suicide rates increasing each year, and feelings of isolation and loneliness reaching breaking point, Happiness Co want the world to know there is a light. And it is their intention to shine this light through the darkness with a range of happiness tools, and by using unique everyday approaches in the pre-emptive mental health space, and with a dedication to sharing lived experience.

Happiness Co is now a multiple award-winning social enterprise winning recognition in social impact, business, mentorship, community and suicide prevention.

They are on a mission – a mission to impact people’s lives and encourage them to spread happiness and help make the world a better place.

HAPPINESS CO'S

LIST OF AWARDS

2018

  • WINNER (HC) - Australian Small Business Champions award - Professional Services
  • FINALIST (HC) - Suicide Prevention Australia- Life Awards
  • FINALIST (HC) - Optus Start-up Business of Year
  • FINALIST (Julian) - Optus Young Business Leader of the Year
  • FINALIST (Julian) - Community TAB Service Award for WA Regional Achievement/Community Awards
  • WINNER (HC) - Mentor Award at the 25th Belmont and WA Small Business Awards
  • FINALIST (Julian) - Australian Young Entrepreneur of the Year from Business News Australia.

2019

  • WINNER (Julian) - 40Under 40 Award Perth (Julian was WA’s youngest winner)
  • FINALIST (HC) - Australian Small Business Champions award - Professional Services
  • FINALIST (HC) - Australian Small Business Champions award- Business Growth
  • FINALIST (HC) - Telstra Business Awards WA for Social Change Maker
  • WINNER (HC) - National My Business Wellness/Initiative Program of Year
  • FINALIST (Julian) - My Business Young Entrepreneur of the Year <10 employees
  • FINALIST (Julian) - Community TAB Service Award for WA Regional Achievement/Community Awards
  • FINALIST (Julian) - Australian Young Entrepreneur of the Year from Business News Australia.
  • FINALIST (HC) - the 26th Belmont and WA Small Business Awards
  • WINNER (Julian) - Westfield Local Hero, Carousel, Perth
  • FINALIST (Julian) - WA Local Hero Award for Australian of Year Awards
  • WINNER (Julian) - Community Citizen of Year for Victoria Park WA
  • WINNER (HC) - won Active Community Group of the Year, Vic Park WA

2020

  • FINALIST (HC) - Australian Small Business Champions award
  • FINALIST (Julian) - Westfield Local Hero, Carousel
  • FINALIST (Julian) - Mental Illness Fellowship of WA Lived Experience Impact and Inspiration Award in WA Mental Health Awards
  • FINALIST (HC) - My Business Awards- Wellness Program/Initiative of the Year
  • WINNER (HC) - Belmont & WA Small Business Karl Farrell Inspiration Award
  • FINALIST (Julian) - Australian Young Entrepreneur of the Year
  • FINALIST (Julian & HC) - Community Citizen of the Year for Victoria Park, and Happiness Co Active Community Group of the Year also for Victoria Park

2021

  • WINNER (HC & Julian)- in recognition of male mental health Happiness Co won One in a Million award, and Julian won Paul Harris Fellow award by Rotary WA, at a ‘One in a Million’ event
  • FINALIST (Julian)- Western Australian of the Year Award 2021
  • -FINALIST (Julian)- Westfield Local Hero, Carousel
  • FINALIST (HC)- Australian Small Business Champions award
  • FINALIST (HC)- the 28th Belmont and WA Small Business Awards
  • WINNER (Julian)- Mental Illness Fellowship of WA Lived Experience Impact and Inspiration Award, as well as FINALIST in the Ministers Award in WA Mental Health Awards

2022

  • WINNER (HC)- LiFE Suicide Prevention Award for WA for Communities in Action category
  • FINALIST (Julian)- Australian Young Entrepreneur of the Year from Business News Australia

2023

  • WINNER (HC)- Telstra Best of Business Awards-WA State Winner for Championing Health
  • WINNER (HC)- Telstra Best of Business Awards-WA State Winner for Building Communities